BDC963 Week 6 Journal

Logo: M and M Meat Shops


I like the M&M Meat Shops logo because it kind of looks like it could only be food-related. The orange coloring, as we know, makes people hungry, while the blue provides a sense of loyalty or trust with the brand. The lettering makes it look like it is already an old-fashioned deli for some reason but the lettering below brings it into modern times, even though it is not flashy. It is sort of classically cool. The only problem I have with this is the name. Because of the "M & M-ness" of it, it requires the ampersand, which kind of makes me think of a lawyer's office, but thankfully, the bright colors remind me that this is a meat shop. It is somewhat odd to say, but the logo has a nice corporate vibe about it that makes it look extra professional and implies that the company cannot be anything but a franchise.

Website: Autotopsy.ca



This website is really cool in the same way that my first blog (the orchestra one) was.
Autotopsy.ca is an offshoot promotional website for the Showcase TV show "Crash and Burn." What the site does is allow users to see different background stories concerning the people involved in a fictional car crash by using video and links. This function is stated on the homepage as pictured in image #1. Once you pick your connection speed (which I find really considerate and handy), you are taken immediately to the action. In the bottom right corner of the page there is always the option to find out more about the show and also, some navigation capabilities, but it is extremely subtle. This lack of pressure to learn more about the show invites users to explore the website and use it for what it is meant to do. Furthermore, the most important things to click on are obvious in their importance due to their placement on the page and, like all well designed multi-sensory websites, the sound is optional. This is very slickly produced and I cannot help but be sucked into the action. But that might just be because I like the whole "see it from everyone's perspective" thing.