Maybe it's the alcohol talking, but I have a thing for pubs and their logos. While it's not the most simple logo, the Liverpool English Pub is certainly stylish. It's so clearly a UK company, judging by the font they use and the shield. I really like the color scheme and the imagery. As pubs can get real trashy real quick, this makes the business seem classy and trendy in an unpretentious non-hipster way. This is one of those rare cases when I know if I saw another logo blatantly copying this, I wouldn't be able to tell, yet I really like it. So basically, it's not simple, it's not memorable and it's not versatile, but it has a certain something that I just like about it. It's not trying to be clever. It's just doing its thing and if you don't like it, too bad. And that's exactly how I like my pubs.
Website: Soundofmyvoicemovie.com
This website is basically a trailer for a movie (IN THEATERS APRIL 27TH!) called Sound Of My Voice. It really only has one function and that is to entice viewers to watch the movie. There are no play, pause, rewind, fastforward, or stop buttons. It simply plays and the viewer has to sit there and take it like a man. While I normally don't care much for this lack of control, it's totally in line with the fact that it's a movie trailer, like you're sitting in a theater. In this way, I feel like it's a very effective way to structure the website. I think we, as web users, are used to a website that gives you options and navigation and this and that, but I think it's kind of refreshing to see this. As consumers of media, we're looking more and more at computer screens and I like that this website has almost a retro pragmatism to it. Throughout the clip, little icons pop up that you can click on to learn a bit more about what the movie might be about. This is all the control you get, though. At the end of the clip, you finally get some choices. They are as follows: "Watch Again?" and Share. The movie itself seems to have a mysteriousness to it and giving users too much control takes away from the point of the site. This website, of course, has an expiry date to it, but that's what makes it so cool.
